Scope and Applicability
This Privacy Policy describes how Plings ("Plings," "we," "us," or "our") collects, uses, discloses, and safeguards personal information in the United States of America. It applies to information we collect through our website, products, alerts, and related services (collectively, the "Services"). By using the Services, you acknowledge that you have read this Privacy Policy.
For purposes of this Privacy Policy, "personal information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household, as defined by applicable U.S. law.
Information We Collect
Information You Provide to Us
- Account and profile details (e.g., name, username, password, email address, and optional display name).
- Contact information (e.g., email address for alerts, newsletters, support communications).
- Preferences and settings (e.g., watchlists, notifications, topics of interest, alert thresholds).
- Payment-related information processed by our payment processors (e.g., billing address and limited payment details such as the last four digits of a card). We do not store full payment card numbers.
- User-generated content and communications (e.g., feedback, survey responses, support requests).
- Wallet or blockchain addresses you choose to associate with your account to track markets or alerts.
Information Collected Automatically
- Device and usage data (e.g., IP address, browser type, operating system, device identifiers, referring/exit pages, timestamps, and pages viewed).
- Interaction data (e.g., clicks, scrolls, feature usage, and error logs) to maintain and improve the Services.
- Approximate location inferred from your IP address (city/region level).
- Cookies, pixels, SDKs, and similar technologies for authentication, security, analytics, and advertising as described in the "Cookies and Tracking Technologies" section.
Information from Third Parties
- Service providers (e.g., analytics, cloud hosting, customer support tools).
- Advertising and marketing partners that help deliver or measure ads and campaigns.
- Payment processors for transaction confirmation and fraud prevention.
Sensitive Personal Information
We may process account credentials (username, password) and optional two-factor authentication data solely to provide the Services and for security. We do not collect government identifiers or precise geolocation. We do not use or disclose sensitive personal information to infer characteristics about you.
Cookies and Tracking Technologies
We use first-party and third-party cookies, pixels, and similar technologies to operate the Services, remember your preferences, prevent fraud, perform analytics, and support advertising. You can manage certain cookie preferences in your browser settings. If you block or delete cookies, some features may not function properly. Where required by law, we will obtain your consent before setting non-essential cookies.
How We Use Personal Information
- Provide, operate, and maintain the Services (including alerts, watchlists, content, and tools).
- Personalize your experience (e.g., content, recommendations, and notifications).
- Process transactions and provide customer support.
- Monitor performance, debug, and improve the Services; conduct research and analytics.
- Communicate with you about updates, security notices, and marketing (where permitted).
- Detect, investigate, and prevent fraudulent or illegal activity and enforce terms.
- Comply with legal obligations and respond to lawful requests.
Disclosure of Personal Information
- Service providers and contractors that perform services on our behalf (e.g., hosting, analytics, customer support, payment processing, security, email delivery) under contractual obligations of confidentiality and restricted use.
- Advertising and marketing partners to deliver, measure, and improve advertising and promotional communications, which may constitute "sharing" or a "sale" under certain state laws.
- Affiliates for operational and administrative purposes consistent with this Policy.
- Business transfers in connection with a merger, acquisition, financing, or sale of assets.
- Legal and safety purposes, including compliance with applicable law, responding to lawful requests, and protecting rights, property, and safety.
Advertising and Analytics
We may allow third-party advertising and analytics providers to set cookies or similar technologies to collect information about your use of the Services and other sites over time for analytics and interest-based advertising. Depending on your jurisdiction, such activity may be considered a "sale" or "sharing" of personal information. You may have the right to opt out as described in the state-specific sections below.
Data Retention
We retain personal information for as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. General retention periods include: account data for the life of the account plus a reasonable period (typically up to 3 years) after closure; transactional and compliance records for up to 7 years; support logs for up to 3 years; marketing preferences indefinitely to honor opt-outs; analytics data as necessary for the purposes described and typically not longer than 25 months in identifiable form; and cookies per their lifespan, generally up to 13 months unless otherwise required by law.
Your Choices
- Account settings: Manage certain preferences, alerts, and profile information within your account.
- Marketing communications: You may unsubscribe from marketing emails by using the unsubscribe link in the email or contacting us at [email protected]. Operational emails will continue as necessary to provide the Services.
- Cookies: Manage browser settings to block or delete cookies.
California Privacy Notice (CCPA/CPRA)
Notice at Collection
We collect the following categories of personal information for the purposes described in this Policy:
- Identifiers (e.g., name, username, email address, IP address, device identifiers). Sources: you, your devices, service providers. Disclosed to: service providers, analytics, advertising partners. Sold/Shared: we do not sell for monetary value; we may share identifiers with advertising partners for cross-context behavioral advertising.
- Customer records (e.g., contact and billing information). Sources: you, payment processors. Disclosed to: service providers and payment processors. Sold/Shared: no.
- Commercial information (e.g., products/services used, alerts set, preferences). Sources: you, your use of the Services. Disclosed to: service providers. Sold/Shared: no.
- Internet or network activity (e.g., browsing history on our Services, interactions, diagnostics). Sources: your devices, cookies, analytics providers. Disclosed to: analytics and advertising partners, service providers. Sold/Shared: may be shared for cross-context behavioral advertising.
- Approximate geolocation (derived from IP). Sources: your device. Disclosed to: analytics and security providers. Sold/Shared: may be shared for advertising and analytics.
- Inferences (e.g., interests or preferences derived from usage). Sources: internal analytics, service providers. Disclosed to: service providers and advertising partners. Sold/Shared: may be shared for cross-context behavioral advertising.
- Financial information (e.g., limited billing details; wallet or blockchain addresses you provide). Sources: you, payment processors. Disclosed to: payment processors, service providers. Sold/Shared: no.
- Sensitive personal information (e.g., account log-in and password, optional 2FA tokens). Sources: you. Disclosed to: security and hosting service providers. Sold/Shared: no; used only to provide the Services and ensure security.
Retention: See the "Data Retention" section above for general schedules; cookies typically persist for up to 13 months.
We do not use or disclose sensitive personal information for purposes other than those permitted by the CPRA, such as providing the Services and ensuring security.
Your California Rights
- Right to Know/Access: Request information about the categories and specific pieces of personal information we collected about you, the categories of sources, business or commercial purposes, and categories of third parties to whom we disclosed your information.
- Right to Delete: Request deletion of personal information we collected from you, subject to legal exceptions.
- Right to Correct: Request correction of inaccurate personal information.
- Right to Opt Out of Sale/Sharing: Opt out of the sale or sharing of personal information for cross-context behavioral advertising.
- Right to Limit Use/Disclosure of Sensitive Personal Information: Limit our use of sensitive personal information to certain permitted purposes.
- Non-Discrimination: We will not discriminate against you for exercising your rights.
How to Exercise Your California Rights
You can submit a request by emailing [email protected]. To opt out of sale/sharing for cross-context behavioral advertising, you may also contact us via email and adjust cookie settings where available. We may need to verify your identity before fulfilling requests. Authorized agents may submit requests on your behalf by providing proof of authorization and, where applicable, your signed permission and verification.
Minors
We do not knowingly sell or share personal information of consumers under 16 years of age.
Shine the Light
California Civil Code § 1798.83 permits users who are California residents to request information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, contact us at [email protected].
Other U.S. State Privacy Rights
Residents of Colorado, Connecticut, Utah, and Virginia may have rights to access, correct, delete, and opt out of targeted advertising, sale of personal data, and certain profiling. To exercise these rights, email [email protected]. We will verify requests as required by law. If we deny your request, you may appeal by replying to our decision with "Appeal" in the subject line. If your appeal is denied, you may contact your state attorney general.
Nevada Privacy Rights
Nevada residents may opt out of the sale of certain personal information. We do not sell personal information as defined under Nevada law, but you may submit an opt-out request to [email protected].
Do Not Track
Some browsers transmit "Do Not Track" signals. Because there is no industry standard for DNT, we do not respond to these signals. We honor legally required opt-out mechanisms where applicable.
Children’s Privacy
The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that a child under 13 has provided personal information, we will delete it. Parents or guardians who believe a child has provided personal information may contact us at [email protected].
Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
International Users
Our Services are operated in the United States. If you access the Services from outside the United States, you understand that your information may be transferred to, stored, and processed in the United States and other countries with data protection laws that may differ from those in your jurisdiction.
Third-Party Websites and Services
The Services may reference third-party content, markets, or tools. We are not responsible for the privacy practices of third parties. We encourage you to review their privacy policies.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated Policy will be posted within the Services with a new effective date. Your continued use of the Services after any changes indicates your acceptance of the revised Policy.
Contact Us
If you have questions or wish to exercise your privacy rights, contact us at:
Plings
Attn: Privacy Officer (Victoria McGovern)
3401 Dale Rd
Modesto, CA 95356
United States
Email: [email protected]
Effective Date
October 6, 2025
